Reusable recipient sets built from CRM selection or CSV/Excel import.
- Create lists from selected customers in the portal
- Import recipients when migrating from another sheet
- Reuse named lists across multiple campaigns
WhatsApp Marketing
WhatsApp marketing
inside salon software.
Promote offers, win back inactive clients, and run festive or birthday campaigns on WhatsApp - from the same OS as booking and CRM. Optional ₹1,499/mo India add-on with Meta-approved templates in English, Gujarati, and Hindi.
01 - Overview
What marketing software should do
Salon clients already live on WhatsApp. Appointment confirmations keep the chair full - but growth also needs promotional outreach: birthday offers, festive pushes, membership renewals, and win-backs for clients who have not visited in months. Spreadsheet blasts and bolt-on tools break the link to real visit and spend data.
SalonAssist AI WhatsApp Marketing is an optional add-on that keeps lists, templates, and campaigns inside the salon operating system. Filter CRM for the right audience, create Meta-approved templates (including Hindi and Gujarati), send or schedule a campaign, check messaging capacity, and review delivery logs - separate from appointment WhatsApp alerts. Base Starter, Growth, and Enterprise monthly prices stay unchanged; customized module pricing is available on request.
- Salon owners running festive and seasonal offers
- Teams winning back inactive or VIP clients
- India salons that need Hindi or Gujarati templates
- Shops replacing spreadsheet WhatsApp blasts
- Businesses that already use SalonAssist CRM and booking
02 - Common friction
Problems marketing owners face every week
Generic blasters ignore salon data
External tools do not know who held a membership, who skipped three visits, or whose birthday is this month.
Language barriers in India
English-only promotions miss clients who engage better with Hindi or Gujarati offers.
Weak targeting and stale lists
Copy-pasted phone numbers go stale the moment a client books, cancels, or opts out.
No approval or delivery workflow
Ad-hoc free-text marketing lacks Meta template approval, capacity checks, and per-recipient visibility.
03 - How a day works
From first booking to final invoice
SalonAssist AI connects desk, website, and optional voice bookings into one live schedule - then carries the visit through checkout, offers, and WhatsApp updates.
- 01
Morning: review marketing logs
Check yesterday's campaign deliveries and remaining messaging capacity before planning a large festive send.
- 02
Build a birthday or win-back list
Open Customers, filter by birthday month or last visit, select clients, and create a WhatsApp list - or import a CSV when needed.
- 03
Use a Hindi or Gujarati example
Start from the template example library, preview header and footer, and submit for Meta approval if the template is new.
- 04
Schedule the festive campaign
Attach the approved template and list, personalize fields, send now or schedule, and cancel later if plans change.
- 05
Honor opt-outs and book the replies
Opted-out clients stay excluded from future marketing. New bookings land on the same schedule as desk and website.
04 - Capabilities
The full SalonAssist AI platform for marketing businesses
Every module below is live in the product today. Copy is framed for marketing workflows - tap through to the Platform hubs for module-level detail.
Turn advanced customer filters into a WhatsApp list without leaving the salon OS.
- Filter by visits, spend, membership/package, birthday or anniversary month, last visit, staff, gender, services
- Create WhatsApp List from the filtered selection when Marketing is enabled
- Keep appointment WhatsApp alerts separate from promotional sends
Promotional templates in English, Gujarati, and Hindi with Meta approval before campaign use.
- Example themes: special offer, festive, birthday, anniversary, we miss you, new service, membership
- Text or media header; optional footer and button
- Preview, submit for Meta approval, sync status
Send or schedule approved templates to a list with personalization and capacity visibility.
- Send now or schedule; cancel when allowed
- See unique WhatsApp users available in a 24-hour window
- Message balance shown when using platform messaging
Per-recipient marketing delivery history, separate from appointment notification logs.
- Track who received each campaign send
- STOP / opt-out guidance on templates
- Opted-out clients excluded from future marketing
Next step
Book a free demo for marketing
See booking, CRM, billing, and optional AI voice in a live walkthrough with our team.
05 - Plans
Which plan fits your marketing?
Management Suite tiers unlock staff and branches as you grow. AI Voice Agent is an optional add-on on any tier.
Solo and single-chair salons
Full management suite stays at current monthly pricing. Add optional WhatsApp Marketing (₹1,499/mo India) when you want lists, templates, and campaigns. Appointment WhatsApp alerts remain on the base suite when messaging is active.
Multi-chair teams
Same optional Marketing add-on plus staff-aware CRM filters (e.g. stylist interacted with) for sharper lists. Voice Agent remains an optional India add-on.
Multi-branch networks
Marketing add-on available with multi-branch CRM context. Book a free demo on all plans. International Voice includes one-time setup by tier ($999 / $1,999 / $3,999).
Any management tier
Voice books on the live calendar and can trigger appointment WhatsApp follow-ups - separate from promotional Marketing campaigns. India: optional Voice add-on. International: Voice bundled with one-time setup fees.
Compare India and international pricing on the pricing page
06 - Why SalonAssist AI
What sets the platform apart
- 01Marketing in the same OS as booking and CRM - not a bolt-on blaster
- 02English, Gujarati, and Hindi template support for India
- 03CRM filters feed WhatsApp lists in one workflow
- 04Meta approval path before promotional campaigns
- 05Capacity visibility and marketing logs separate from appointment alerts
- 06Optional ₹1,499/mo add-on; customized module pricing on request
Social proof
One OS from booking to outreach
Salons already running appointments and CRM on SalonAssist AI can add WhatsApp Marketing without exporting clients to a separate tool - and keep appointment confirmations clearly separate from promotional campaigns.
Also see
Solutions by business type
Same platform, different niche framing - open the page that matches how you describe your business.
Salon Software
All-in-one salon platform
Learn moreHair Salon Software
Chairs, color & stylists
Learn moreBeauty Parlour Software
Multi-service parlours
Learn moreWhatsApp Marketing
Optional add-on: CRM lists, EN/GU/HI templates, Meta-approved campaigns, capacity checks, and marketing delivery logs.
Learn moreFrequently asked questions - marketing software
No. It is an optional add-on - ₹1,499 per month in India - on any management tier. Base monthly prices for Starter, Growth, and Enterprise stay unchanged. Contact us for customized module-based pricing.
Appointment WhatsApp covers booking confirmation, reschedule, cancellation, thank-you, public booking OTP, and manual membership/package receipts. WhatsApp Marketing is for promotional lists, templates, and campaigns.
No. This module is WhatsApp-only. It is not an email or SMS campaign builder.
Yes. You submit promotional templates for Meta approval and only use approved templates in campaigns.
Yes. Book a free demo via /contact to see management plans (Starter, Growth, and Enterprise) in action. Ask sales how Marketing and Voice add-ons fit your setup.
Ready to run your marketing on one platform?
Book a demo and see booking, CRM, billing, offers, operations, analytics, and optional AI voice reception working together.